Top 10 Least Popular SUVs in Canada

SUVs are extremely popular across North America right now—they combine with pickups to represent three quarters of the light-duty vehicle market—but not all are created equal. For various reasons, some models fail to attract a decent number of customers.

Are they still relevant? That’s certainly up for debate. Here are the 10 lowest-selling SUVs in Canada based on 2019 stats.

Note: To be fair, we excluded models that hit the market or were eliminated at some point during the year, as well as those with a fully electric powertrain or coming from a prestige brand (Bentley, Lamborghini, Maserati, Rolls-Royce) since they target just a tiny fraction of the market.

10. Infiniti QX80 – 935 units sold in 2019
Infiniti is going through some tough times—more than other luxury automakers—and the full-size QX80 is no exception.

9. Land Rover Discovery – 693 units sold in 2019
Within the Land Rover lineup, Range Rover models enjoy a stronger reputation and sell better. Few people seem to like the Discovery.

8. Jeep Renegade – 664 units sold in 2019
Jeeps are fairly good sellers, but when it comes to small SUVs, the Renegade is too expensive, too old and too unreliable.

7. BMW X6 – 610 units sold in 2019
The X6 is a coupe variant of the X5 SUV, making it a niche product in a way. However, it has been around for many years already. Will the updates for 2020 make a difference?

6. Nissan Armada– 593 units sold in 2019
Believe it or not, the Armada is even less popular than its luxurious cousin, the Infiniti QX80. One thing’s for sure: styling is not everyone’s cup of tea.

5. Toyota Sequoia – 543 units sold in 2019
Unlike most other Toyota vehicles, the Sequoia is a poor seller. We’ve been waiting for a next-generation model to arrive for ages.

4. Alfa Romeo Stelvio – 458 units sold in 2019
Unsurprisingly, the Stelvio is Alfa Romeo’s best-selling product. When you look at the numbers, though, that’s far from an impressive feat.

3. Jaguar E-PACE – 417 units sold in 2019
As good as the F-PACE is, the smaller E-PACE has been a failure in Canada so far. Admittedly, competition in the small luxury SUV segment is pretty fierce and the E-PACE lacks name recognition.

2. Lexus GX – 377 units sold in 2019
Stuck between the highly popular RX and the more established LX, the mid-size GX has a tough time standing out. The fact that the former is much more attractive and now available with a third row doesn’t help.

1. Fiat 500X – 50 units sold in 2019
That’s right: only 50 units of the 500X were sold in Canada last year. People are visibly scared by Fiat’s awful track record of reliability.